The purpose of your CV

The purpose of your CV

Curriculum Vitae is Latin for course of life, or life story. And that is just how you would have been expected to have written a CV 30 years ago. 30 years ago the employment market was more static, the “job for life” culture existed and people did not job hop and career progress as much as they do today. Travel, globalisation and international business were all less. The internet and a number of different factors have shaped the dynamics of the employment market today making it more changeable, competitive and adaptable.

Basically the upshot of all this is that the old fashioned life story CV does not cut it.

Your CV is your sole opportunity to get as many great points over to your target audience as possible. Hiring managers are extremely busy people, so, you only have 2 pages, even if it goes over that, they will not read it. So make every word count.
It is your sales letter/ elevator pitch all rolled into one.

Why not get a professional CV review from one of our careers experts now?

What is the purpose of your CV?

In one sentence the sole purpose of a CV is a tool to get you an interview, nothing more, nothing less. How you handle the interview from there on is up to you. But you are far more likely to succeed sitting in front of a prospective employer than at home writing out job applications. Once you have that opportunity to showcase your skills, the floor is yours to convert that interview into a job opportunity, so the CV is just the platform or foundation to get to that stage.

The purpose of the CV is to collect together all your achievements and experience and display them in a condensed, well presented format that will entice an employer to give you an interview slot.

Who is your resume written for?

Start the process, by identifying your target audience and selling directly to them.

If I am your future employer, I pick up your CV with curiosity. I have questions that I need answered.

  • Have they got the relevant experience?
  • Do they have the right technical skills?
  • Have they got contacts in xxx company?
  • Do they match the opportunity I have?
  • Do they have the right characteristics?

Your role in this is to write your CV directly to your the hiring manager.
Think about it from the employer’s point of view with every single word you part with. Every sentence must answer a question, serve a purpose and justify the space it takes up on your resume and the employer’s time to read it.
Right with your ideal target in mind and you will not stray far wrong from your objective.

How long do you get?

Imagine reading a newspaper without headings!

  • A CV is a written document like any other, which means it only serves its purpose by being read, it only gets read if it is in an easy to read format.
  • Research shows that a hiring manager will spend just 20-30 seconds reading your CV/resume.
  • This means that formatting is king.
  • Bait headlines with enticing information where possible.
  • Make correct use of headings, bullet points and bolded text to break down the document and make it supremely digestible and readable by a busy person, who will only ever scan read at first glance.