How to send your CV in the right way to get noticed
Yes, you better believe it, there is a right way.
Like any other Sales Campaign job seeking needs proper planning, if it’s going to get results. There is a research phase, a design phase a launch phase a sales phase and a follow up phase. Here we talk about the launch phase, and weigh up the competition.
If you’re a job seeker right now and you are up against millions of others of great Candidates who are all slapping on job boards, teaming around forums and posting “currently available” on every discussions group ever invented.
Heck, people are even inventing groups and networks for said purpose. It’s all a bit tiresome and sucky.
So how can you stand out from the crowd as well as President Obama in the 2008 election?
Innovation is key here. Take some time to brain storm. Take time to design a profile that is unique, concise and individual.
Application cover letters are a bit dated, desperate and lengthy, I know I never read them. But a well written profile paragraph is a good bet and enough info to suffice.
There are various options as to how you format your CV now. PDF, word doc, video CV or downloadable CV from a professional mini site etc, you get the picture. Every different take on how you present yourself in the digital age is a unique selling point for you that makes you stand out against a swarm of others.
Or how about putting your CV in the body of an e-mail?
Think of the advantages:
- Straight to the readers eyes.
- It bypasses spam filters that ban attachments.
- More likely to get read.
- In the age of hackers and phishers, people are scared of opening attachments they did not ask for.
Which mediums to use?
If you are unemployed right now and need work, use all of them.
- Jobs boards
- Career resources
- Industry news streams
- Professional profiles.
- Keyword and SEO optimised CV.
Useful information? Why not go one step further and book a 1-2-1 with a career expert today?
You are totally at liberty to use any or all of these as long as you are unique, professional and add value to every contact you use. You should never approach a network or post a comment to a discussion unless you are adding value, be supremely professional and bringing something tangible to the discussion.
The right way to send?
What’s your headline?
“Seeking new challenge”
“Looking for Opportunities”
All of these smack of desperation, and desperation repels recruiters and employers alike. Avoid it at all costs. Instead when posting uploading your CV onto jobs boards, use every information field to cram relevant useful, professional information.
When to send?
- If you confine your job seeking just to week ends and evenings you are going to be at the bottom of the spammy pile.
- Peoples inboxes fill up over the weekend, the first thing they do is dig out of e-mail on a Monday morning, that means hitting delete, delete, delete, without reading at all.
- So if you are working right now, how can you send your CV out at a time when it will actually be read and effective. Send it in the middle of the working week day. But how can you? You work. Right?
- Set e-mails up and send as drafts and have some-one else press the button at the right time for you.
- Or, if you use outlook there is a natty little function that allows you send delayed e-mails. Just stick the terms “delayed e-mail” into the help function widget. And follow the instructions.
- Hey presto, you have your CV/ e-mail read straight away when people are at work, bored in the afternoon, etc.
- What sounds better?
- A bit of bait and intrigue. That makes the reader want to read more to find out.
- Competitive Software Salesman, 110% over target 2008-2009.
- Industry expert in Ruby on Rails, Java, scripting, Japan.
- Project Manager Poland area, expertise in radio network planning.
- These all sound much better and more befitting of a professional level sales person.
And how is your follow up?
- How many people actually read unsolicited mails properly?
- I know I don’t, hey that’s what the delete button was invented for right? Absolutely.
- So follow up mails with a call the next day to make contact, stay in peoples minds and get to grips with what sort of opportunities are actually out there. You will be the first person they think of when the opportunity arises.
- But what do you say if there is no opportunity?
- Make every call count. Follow up with a cross sell opportunity.
- Do you know anyone who is hiring in the industry?
- Do you have any colleagues who need anyone presently.
- Maximise every opportunity to your advantage.